In 2020, Netflix and Amazon were by far the most popular subscription video-on-demand services in the European Union, with market shares of around 39 percent and 29 percent, respectively. Apple TV+ was subscribed by nine percent of SVOD users and thus, it ranked third.
Market share of subscription video-on-demand (SVOD) services available in the European Union in 2020
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European Audiovisual Observatory. (February 9, 2021). Market share of subscription video-on-demand (SVOD) services available in the European Union in 2020 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/832067/svod-services-market-share-in-the-eu/
European Audiovisual Observatory. "Market share of subscription video-on-demand (SVOD) services available in the European Union in 2020." Chart. February 9, 2021. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/832067/svod-services-market-share-in-the-eu/
European Audiovisual Observatory. (2021). Market share of subscription video-on-demand (SVOD) services available in the European Union in 2020. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/832067/svod-services-market-share-in-the-eu/
European Audiovisual Observatory. "Market Share of Subscription Video-on-demand (Svod) Services Available in The European Union in 2020." Statista, Statista Inc., 9 Feb 2021, https://www.statista.com/statistics/832067/svod-services-market-share-in-the-eu/
European Audiovisual Observatory, Market share of subscription video-on-demand (SVOD) services available in the European Union in 2020 Statista, https://www.statista.com/statistics/832067/svod-services-market-share-in-the-eu/ (last visited November 21, 2024)
Market share of subscription video-on-demand (SVOD) services available in the European Union in 2020 [Graph], European Audiovisual Observatory, February 9, 2021. [Online]. Available: https://www.statista.com/statistics/832067/svod-services-market-share-in-the-eu/